Research – Research Reports & Desk Research

Imagine the picture told by a family album as opposed to a single photograph – this is the magic of trended data and the Youth Data Vault. Trax takes the current data mined in the research and inserts it into a bigger trend map, looking at which trends are rising, falling and mutating – providing a strong directive and insight into the direction that youth communication is currently taking rather than a single snapshot of a moment in time as provided by many research studies.

With the wealth of data available to Youth Dynamix through our Trax studies, customised reports in any of the relevant categories can be compiled. These can may combine categories or trend the data over a number of studies- we are able to provide bespoke and customisable reports which meet your specific rrquirements.

Some of the Trax packages available include: TraxComms, TraxSumer, TraxStyles, AfroTrax and a Day in the life of.. These are easily digestible, succinct reports with a specific focus and thread – the ideal panacea to the multi-paged, academic reports which do not provide actionable insights for the busy Marketer/Research Manager.

Youth Dynamix  also offers comprehensive desk research with a fast turnaround time. Our Desktop research is tailored to your requirements and may inclde interviews with experts in relevant fields and global and local youth related information sourcing. Our partnerships and affiliations with leading agencies in the UK and US give us insight into the global youth market which can be incorporated into the desk research providing a more global flavour to the Desk Research